Sara Quinn noted that devices are all different and more new ones are on the way. Right now, some papers are struggling to create sites that will work across platforms. Instead of offering several apps, she said, it's smarter to create a site that works for anything.
So here is a term we should know: responsive design.
That happens when a website is able to shrink to fit the device using it. Here is an example: http://www.poynterproduction.org
Try dragging the size of the screen you're looking at so it gets narrow. Notice what happens to the content.
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